Whenever a product is put out before an international audience, one appreciates its high quality, design or other elements. But what they forget is the years of research that lie behind that presentation. The latest innovation for bathroom experience by hansgrohe proves that even the smallest unit of a shower – the spray nozzle could have a long history of development and innovation and could be the starting point of revolutionary development. After six years of thorough research in its in-house spray laboratory, this premium international brand presents a highly advanced and developed shower spray nozzle for consistent spray quality and new spray types in pioneering innovations at the upcoming ISH in Frankfurt. “Using less water is simple – you just turn off the faucet. The real challenge lies in using intelligent technology to create an exceptional shower experience,” explains Markus Woehrle, Head of Shower Research at Hansgrohe Group.
hansgrohe shower spray nozzle – The secret lies in the detail

The core of this shower innovation from hansgrohe is a new adaptive spray nozzle that’s both flexible and elastic. It automatically adjusts to changes in water pressure, ensuring that you get a consistent and high-quality spray no matter the water conditions. This means that no matter where you are, you’ll always have a great shower experience. The nozzle is especially useful when dealing with hard water. As the pressure rises, it expands to accommodate the flow, and when the pressure drops, it contracts. This clever design helps prevent limescale buildup and means you won’t have to clean it as often.
The company has invested a lot of time and effort into researching every detail of the showering process. They’ve looked into how the spray forms, the size of the droplets, and even the sound the water makes when it hits. Thus, their goal is to provide the best combination of comfort, cleaning, and sustainability. Marcel Bilger, the engineer responsible for the new shower nozzle, explains that achieving the perfect spray angle was the most challenging part. Thanks to their new FlexPower technology, the shape of the nozzle doesn’t determine the angle of the water anymore. Instead, the deformation of the nozzle guides its interaction with the flow of water. Getting this just right took a lot of expertise and careful design.
Innovative ideas for bathrooms in Frankfurt
Innovative technologies such as the shower spray nozzle, along with others, will be unveiled for the first time at the upcoming ISH trade fair. The showcase will highlight impressive new designs for the bathroom, with visitors having the chance to experience these sustainable innovations firsthand. You can find them in Hall 2.0 at Stand A02, where you’ll see the results of years of research and development.
hansgrohe creates complete bathroom experiences that blend water and energy-saving features, smart functions, and long-lasting quality. The brand also offers timeless, premium products that promote a sustainable lifestyle, transforming daily water routines into extraordinary moments. With a strong sense of innovation, hansgrohe, in collaboration with their long-time partner PHOENIX, also designs products for bathrooms and kitchens that add comfort, style, and enjoyment to everyday life. As part of the internationally recognized Hansgrohe Group, hansgrohe manufactures and sells a wide range of products under its brand. These include showers, shower systems, faucets for bathrooms and kitchens, bathroom accessories, furniture, sanitary ceramics, and kitchen sinks. hansgrohe believes that “Life is waterful.”
Hansgrohe Group receives the EcoVadis Platinum Medal for excellent sustainability performance
Individuals and businesses do not become sustainable overnight. Processes have to be analyzed, revised, and established again