ISH, the world’s leading trade fair for sanitary, heating and air conditioning technology opens in Frankfurt/Germany in a few weeks. From March 17 to 21, 2025, the Hansgrohe Group with its brands AXOR and hansgrohe, will present pioneering developments in water technologies. hansgrohe will also present new dream sustainable bathroom fittings, products and solutions on 2,000 square meters of booth space. The global bathroom industry and consumers will reunite after four years. Hans Jürgen Kalmbach, Chairman, Executive Board, Hansgrohe SE says that with pioneering innovations and inspiring presentations, hansgrohe upholds the reputation as an industry leader in innovation, design, quality and sustainability. The company creates inspiring moments with water and protects this precious element through future-oriented water-saving technologies from the Hansgrohe InnoLab.
Innovation through sustainability
With an exhibition area focused on the topic of “Sustainable Living”, Hansgrohe follows the “Green Vision Beyond Water: Rethinking Bathroom Culture” concept first presented at ISH 2023, focusing on significant water reduction and energy consumption and CO2 emissions. The insights into the concepts of sustainable solutions for water use, treatment and reuse will inspire visitors to use this precious resource more consciously in their everyday lives.
“Escape the ordinary” – AXOR unveils a new shower portfolio by Antonio Citterio
AXOR, a pioneer of avant-garde design objects for luxurious bathrooms and kitchens presents a new overhead shower collection by Antonio Citterio, the AXOR ShowerSphere. This is in line with the brand campaign “Escape the ordinary”. The AXOR ShowerSphere can be found in individual bathroom concepts by Antonio Citterio and Tara Bernerd.
hansgrohe: Where water meets innovation
With the claim “Life is waterful”, hansgrohe defines the bathroom as the centre of well-being. With innovations in all three core areas – shower, washbasin and toilet – Hansgrohe demonstrates its expertise in transforming water into extraordinary experiences. A highlight is the new edition of the popular shower collections. Smart toilet solutions and innovative 2-in-1 washbasin concepts complement these.
Trade fair support and services
Journalists can attend the new product tours and discussions with company representatives from Monday to Thursday. Inquiries can be made via e-mail: [email protected]. The Hansgrohe “Innovation Hour” on March 18, at 10 a.m. in the Rotunda above the Festhalle, will feature exclusive insights from spray laboratory experts. Here, they will unveil the technological refinements that make every shower a unique water experience. Interested visitors can request registration via e-mail. Hansgrohe Group also invites trade visitors to a get-together at the booth on Monday and Wednesday from 6p.m. onwards.
About Hansgrohe Group
The Hansgrohe Group, headquartered in Schiltach, Germany, is a market leader in bath and kitchen innovation, design, and quality with its trademarks AXOR and Hansgrohe. The company, founded in 1901, is known for its innovations. Innovations include the first hand-held shower with numerous spray varieties, the first pull-out kitchen faucet, and the first wall bar to support a handheld shower. The company owns over 20,000 active IP rights.
Sustainable production is important to the company’s activities. As part of its “ECO 2030” campaign, it plans to equip all water-bearing products with water-saving technologies by 2030. Hansgrohe operates 35 subsidiaries and 21 sales offices in over 150 countries. The Hansgrohe Group has received 700 design awards since 1974. High-end cruise ships, luxury hotels, spas, and other locations feature sustainable Hansgrohe bathroom fittings and products. Hansgrohe has four production sites in Germany and one each in France, Serbia, the United States, and China. In 2023, the company’s turnover was EUR 1.406 billion. It employs over 5,400 people worldwide, with 60% of those working in Germany.
Hansgrohe Group receives the EcoVadis Platinum Medal for excellent sustainability performance
Individuals and businesses do not become sustainable overnight. Processes have to be analyzed, revised, and established again
