A spacious, well-organised, and good storage space in the kitchen is the dream of every homeowner. However, the rising living costs and lack of space are decreasing the available square metres. In such situations, REHAU has been a ray of hope for its clients. Working on and introducing a unique concept that allows for plenty of room and development choices even in a small place, without sacrificing design, the brand has excelled in the field of innovation. Therefore, in this edition of Channel Partner Talk with BuildingandInteriors, we interviewed Mr. Ramu of Uwin Enterprises, a premium modular kitchen manufacturer in Hyderabad. He gave us a detailed overview of how the demand for top-notch kitchens is rising in the market. Mr. Ramu also talked about the changing kitchen installation and purchasing trends in Hyderabad. Moreover, he addressed the growing demand for modular kitchen designs in Hyderabad and praised REHAU products and how their association aided Uwin Enterprises’ rapid growth.
REHAU – A one-stop shop
One of the advantages of REHAU kitchen is it’s a one-stop shop for all your furniture solution needs. Moreover, it meets customer expectations for their kitchen interiors. As a result, REHAU can offer every piece of furniture and equipment required to create an entire kitchen.
About REHAU kitchen & association with them
Currently, the market for building materials is rapidly growing. For the past 7 years, we’ve worked with REHAU on uPVC windows. Now, we have partnered with the brand for kitchens as well.
We got into this segment as the purchasing power of consumers has increased. Plus, they are looking for premium products for their homes. REHAU offers modular kitchens at reasonable costs while providing cutting-edge designs and excellent German quality that ensure their longevity.
We have worked on windows with REHAU for the past 7 years. However, we never encountered any product issues. REHAU has extensive knowledge of polymer-based products. So, we expect the same equation and association from REHAU when working on kitchens.
Additionally, REHAU has created a brand value for itself. So, we do not need to introduce ourselves to grow. However, persuading the artists would have been challenging if we had ties to other regional brands. We don’t have to make that effort with REHAU.
Features of REHAU kitchens
REHAU kitchen design is German artistry for Indian kitchens. These kitchens are authentic German-quality kitchens tailored to meet the needs of Indian customers. REHAU kitchen is a complete blend of tradition and modernity, the old and the new, the unique and the universal. With REHAU kitchen, we are excited to bring premium kitchens with top-notch designs, stylish finishes, and layouts to clients who want nothing less than the best.
REHAU kitchen offers a variety of colour combinations and unique designs, considering the area or available spaces. These designs can be made available with an in-house designer, kitchen interior, and structural work. From conception to commissioning, we can work on turnkey kitchen projects. Moreover, the REHAU kitchen comes with a 7-year warranty and first-in-class after-sales service.
Top reasons to sell REHAU kitchens
I have associated with REHAU previously, and it feels like I’m extending my relationship for a more vital purpose. So, it’s like reuniting with the REHAU family.
REHAU has a 75-year history and is a global market leader in innovative design solutions for furniture, building, automotive, and industrial solutions.
REHAU is a trusted brand commemorating its 25th anniversary in India with potential businesses for furniture solutions, which include a broad range of products for interior and exterior solutions, followed by building and industrial solutions.
The key reason for this collaboration is REHAU’s significant growth over the past 25 years in the furniture sector.
The brand’s cutting-edge products are backed by German engineering and a robust value chain. As a result, we partnered with REHAU for their newest addition, the REHAU kitchen.
Display of REHAU kitchens in the Hyderabad showroom
Our Hyderabad showroom, which spans 750 sq.ft., has a very immersive layout from entry to exit. Presently, the showroom in Hyderabad features layouts, such as L-shaped kitchens, galley kitchens, kitchens with one wall, and island kitchens. All these kitchen configurations showcase various styling, finishes, and functionality. The customer can choose from the displays or consult with our in-house team of designers. Our designer team can help match their needs to a concept and make the decision process easier for the clients.
While purchasing a kitchen from Uwin Enterprises, the customers can expect a lead time of 6-8 weeks.
Zero joints finish offered by REHAU kitchens
With its edge bands, REHAU has challenged the status quo. They relentlessly work on innovation and provide sustainable solutions to their customers. Since REHAU will provide the technology in edge band offerings, zero joints finish will give them a competitive advantage over other modular kitchen manufacturers. Customers and buyers should comprehend the value of the technology that can improve the furniture’s overall functionality.
Zero joint edge bands give the appearance of a monolithic panel at a lower cost than solid or painted panels. Moreover, they enhance the aesthetics of high gloss and textured panels without creating a framing effect. There are no glue joints to gather dirt, wear down, or become yellow over time. So, this will be a revolutionary shift in premium modular kitchens, given the requirements for Indian kitchens.
Colours and finishes in REHAU Kitchen
Customers have access to the entire REHAU palette, which ranges from contemporary to classic and includes neutral tones with matt and gloss finishes, PU, and veneer finishes. Our goal is to help customers to make better choices.
The Hyderabad market for REHAU kitchens
REHAU kitchen will experience significant growth over the next three to four years. Since the ticket size of the apartments has increased, the spending on premium kitchens will increase. The kitchen market will be in high demand.
One of the reasons for this type of growth could be Hyderabad’s developing infrastructure. When compared to other cities in India, Hyderabad is on the periphery. As a result, it is easily accessible from developed areas such as airports and new IT zones.
Uwin Enterprises – Catering to all your kitchen needs
We have observed that customers prefer a one-stop solution. They would rather source quartz, sinks, and faucets from a single vendor than go to multiple vendors. As a result, we offer all these products at one-stop. As a noble manufacturer of modular kitchen designs, we also take care of the civil work for kitchens. Moreover, we conduct proper testing before installing a kitchen to check for moisture and avoid future problems.
In-house designers and a working team
We have a design team who works on the designs based on leads generated through REHAU. Once we have the leads, our sales coordinator handles the customers’ needs to ensure their personal visits. The designers then design a kitchen based on the customer’s needs. Software developed by REHAU helps to create all these modular kitchen designs. The software is easy to operate. Moreover, we can do multiple designs with different configurations in a piece.
Strategy behind selecting showroom location
Our showroom is situated in an area with extremely high land prices. It has a higher price per sq. ft. due to its proximity to the outskirts. Furthermore, the showroom is in a developing area which allows easy walk in and out of the customers. Due to the growth of new infrastructures, accessing these areas has been made possible.
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