Blum’s role in transforming the furniture fittings industry in India

Blum is at the forefront of India’s furniture industry transformation, leading with its visionary approach to hardware innovation. Their philosophy is to help customers translate their ideas into top-quality furniture solutions to get the desired quality of living. This article discusses in length Blum’s passion as an innovative furniture fittings brand to meet customer needs in elevating the luxury of everyday living.

Customer-centric research: Every decision is with You in mind

Blum testing its products in a lab
Blum conducts rigorous research to create innovative furniture fittings and hardware solutions

Carefully studying living spaces to enhance your life, Blum ensures each of its products is valuable to you. From kitchen observations to tracking trends and analyzing feedback, Blum’s efforts are evident. Further, The AGE EXPLORER® research suit by Germany’s Meyer-Hentschel Institute recreates physical challenges like poor sight, hard hearing, low muscle strength, and stiff joints. Blum uses this research tool to gain insights for developing solutions that cater to individuals of all ages and abilities. Its commitment to inclusivity isn’t limited to functionality but also extends to quality and aesthetics. Thus, it aims to inspire our customers and partners with our approach to performance, innovation, and quality and strive to move forward together.

Innovative product line: Tailored solutions for easy living

Blum kitchen hardware
Blum’s innovative and efficient designs elevate your interiors

Offering a select lineup of fittings and technologies for an exceptional furniture experience in your living space, Blum sets the standard. The AVENTOS lift system pushes cabinet shutters away for easy movement. Further, the LEGRABOX stands out with its slim drawer sides and heavy bearing capacity. Its advanced runner technology ensures smooth and silent operation making it a long-lasting solution for everyday use. Also, The CLIPTOP 155° hinge opens doors wide, MOVENTO runners ensure drawers glide, and the SPACE TOWER larder unit provides ample storage with easy access.

Furniture doors close softly and effortlessly with BLUMOTION technology. This landmark technology has revolutionized drawer and cabinet use with its smooth and silent closing mechanism. Thus, this innovative furniture fitting solution enhances user convenience and extends the lifespan of your furniture by reducing wear and tear.

Uncompromising quality: Because excellence is non-negotiable

Blum quality testing
Blum’s extensive quality tests ensure the superior performance of its products

From development to production, industry-leading testing procedures are at the core of Blum’s quality standards. Each product undergoes control points, motion and load tests, corrosion tests, and material assessments. Blum’s furniture fittings, such as its hinges endure 200,000 opening and closing test cycles, pull-outs withstand 100,000 cycles, and lift systems undergo 80,000 cycles. After exhaustive internal testing, products face external testing institutes. Therefore, these efforts have earned Blum numerous design accolades, including the prestigious German Design Award and iF Design Award for innovations like their stay lift and EXPANDO T fixing mechanism. This innovative technology uses steel teeth and plastic components to ensure a firm and reliable hold and is ideal for glass or ceramics.

Steadfast local support network: Serving you with all their might

customer service associate on a call to assist on its innovative furniture fittings
Blum customer service representatives are always available to assist their customers

Blum India provides exceptional service to its users with a dedicated customer service team and a spacious showroom at their Mumbai head office. You can easily inquire, request technician visits, or seek video call guidance regarding all kinds of furniture fittings and hardware through the Blum customer helpline. With a network of experience centres, solution partners, and a full-fledged warehouse, Blum India ensures quick fulfilment of product orders in India and neighbouring countries. Moreover, you can contact Blum’s customer service team at 022 6933 0000 or by email at support-in@blum.com.

Sustainability commitment: It’s about today and tomorrow

Following the ‘Moving Ideas for Sustainability’ initiative dedicated to preserving natural resources for future generations, Blum prioritizes recycling and efficient resource use to minimize environmental impact during manufacturing, transportation, and site development. Their rigorous recycling programs reduce waste and minimize the overall environmental footprint of the entire manufacturing process. Additionally, Blum also invests in renewable energy sources and continuously seeks innovative ways to enhance sustainability. Its investments in renewable energy resources enhance sustainability tremendously. Their daily actions align with the United Nations’ 17 Sustainable Development Goals, emphasizing their commitment to sustainability.

Conclusion

Blum’s transformative impact on the furniture fittings industry is evident through its innovative products, sustainability initiatives, and customer-focused approach. As India’s furniture market evolves, Blum continues to lead the industry with advanced solutions and a commitment to excellence, shaping the future of furniture fittings in the country. Also, Blum’s holistic approach by encapsulating technology, innovation, customer support, and sustainability in its products has solidified its reputation as a trusted, forward-thinking brand, continually improving daily living experiences and contributing to a more sustainable future.

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Ritika

Ritika is a writer, editor, and journalist for BuildingandInteriors. She interviews leading industry experts and covers everything from architecture and design to trends and products. Besides developing editorial strategies and curating copies for a host of brands, she takes pride in her credible unique content and its ranking ability.

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