The British Columbia (B.C.) provincial government’s crown corporation, Forestry Innovation Consulting India Pvt Ltd (FII India), popularly known as Canadian Wood, hosted a seminar in Hyderabad. The seminar, themed “Versatility of Wood,” highlighted the diverse uses of sustainably-sourced wood from B.C., Canada. The event also addressed the growing demand for sustainable wood species in India. It garnered significant attendance from manufacturers, contractors, architects, designers, builders, and developers.
Dr. Jimmy Thomas, Assistant Director of Technical Services at Canadian Wood, commenced the seminar by delivering a presentation on the versatility of Canadian Wood. Moreover, he elaborated on the distinctive characteristics of Canadian wood species, their sustainable nature, and their wide range of applications within the woodworking industry.
Among the notable speakers of the wood event from Hyderabad were Mr. A Chandra Shekar, Director of E-doors; Mr. P.L. Narayana, Founder of Nesca Homes; and Mr. Deepak Gupta, Director of Sales and Expansion at Artius Interior Products. They shared their experiences working with Canadian Wood and highlighted its contributions to their respective projects.
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Commenting on the versatility of wood, Dr. Jimmy Thomas – Asst. Director of Technical Services, Canadian Wood, said-
“Wood stands alone as the sole material that aligns with the rigorous sustainability criteria set for our COP 26 goals. When it comes to sourcing wood, Sustainable Forest Management emerges as the ultimate solution, ensuring that environmental, economic, and ethical standards are impeccably met. This approach serves as a blueprint for achieving perfection in preserving our natural resources while supporting our COP 26 goals.”
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Mr. A Chandra Shekar – Director of E-doors, Hyderabad, said-
“Thanks to the invaluable support of Canadian Wood, E-doors has achieved a remarkable milestone. We are now capable of manufacturing 50,000 doors annually; each one is completely ethically sourced and manufactured. Canadian Wood’s dedication to fostering the seamless exchange of expertise and technology has been instrumental in our success.”
At the seminar on “versatility of wood”, Mr. P.L. Narayana – Founder of Nesca Homes, Hyderabad, said-
“Canadian Wood stands out as an organization with a truly future-centric perspective on the Built Environment, driven by their unwavering commitment to promoting certified wood from sustainably managed forests. We commend their transparency, ownership, and dedication to their partners. Since 2017, the collaboration with Nesca Homes and Canadian Wood has proven highly advantageous for both parties. Canadian Wood has taken the lead in educating and training Indian architects and engineers, ensuring a seamless integration of wood in the built environment while honoring our cultural heritage.”
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Mr. Deepak Gupta – Director of Sales and Expansion of Artius Interior Products, added–
“Canadian Wood has undeniably played a pivotal role in numerous landmark projects, showcasing the remarkable efficacy of wood in construction. From India’s remarkable achievement of the country’s first double-story post and beam-based construction, set against the picturesque ocean-front of Goa, to the iconic MAC Villa in Hyderabad, Canadian Wood has left an indelible mark. As Artius Homes, we are incredibly grateful to have benefitted from the association with Canadian Wood. This association has been instrumental in the successful completion of over 500 projects across India. Their contribution has been invaluable.”
Mr. Ritesh Kumar, Assistant Director of Business Development at Canadian Wood, skillfully moderated the event. It concluded with a vote of thanks from Mr. Arif Moosa, Manager of Marketing at Canadian Wood. He expressed heartfelt appreciation to both the speakers and the participants for their enthusiastic engagement throughout the seminar.
Canadian Wood promotes sustainably sourced wood species from B.C., Canada, in India, encompassing five key varieties. These five species, namely Douglas Fir, Western Hemlock, Western Red Cedar, Yellow Cedar, and Spruce-Pine-Fir (SPF), are specifically recommended for various applications. They are easily accessible through a robust network of 42 stockists across India.
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About Forestry Innovation Consulting India Pvt Ltd (Canadian Wood)
FII India is a crown agency of the government of British Columbia (B.C.), the westernmost province of Canada. Its mandate is to promote wood products from B.C. Canada in the offshore markets and to position it as a global supplier of quality, environmentally responsible wood products from sustainably managed forests by creating awareness, and spreading education through information and technical support on the wide variety of timber products available from B.C. Canada. Its brand/logo, Canadian Wood, was established in 2013 to reach out to the ease of understanding of its activities by its target audience globally.
For any further inquiries, contact Mr. Arif Moosa at:
- Phone: +91 9892904848
- Email: arif.moosa@canadianwood.in
